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Entrusting KM to improve communications for banks and their customers

KMWorld

– Financial services firms are relying on knowledge management to help customers with their self-service needs, to monitor and process loans more quickly and to analyze channel activity.

As its customers started using digital channels and its customer base began to skew toward younger, more digitally adept clients, FinecoBank, a Milan-based financial institution in Italy’s UniCredit Group, needed a better way to optimize its customer services operations so clients could take advantage of self-service across all digital channels, including mobile applications.

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